A Great Use Of Facebook?

So as a wrestling fan and a gamer I am pretty hyped for the next WWE video game, WWE All Stars. The strap line for the game is “2 Generations, 1 Ring” and this could be a game that brings in wrestling fans of the past generation.

It’s a clever move by THQ (the game makers). Their yearly WWE game “Smackdown Vs Raw” has seen sales drop for the 2011 version and wrestling isn’t as popular as it was in the early 2000’s. Appealing to the casual fan and fans that haven’t paid attention to the WWE since the 90’s is a great way to go. How many of you recognise the names below, and remember watching some of these guys do their thing 15 – 20 years ago:

  • Hulk Hogan
  • Macho Man Randy Savage
  • Andre The Giant
  • Bret The Hitman Hart
  • Ultimate Warrior
  • Ricky The Dragon Steamboat

Macho Man Randy Savage

There are more wrestlers from the past that are to be announced and it could be the names above that help THQ when they come to announce their Q3 financial figures. So using “legends” should help bring old WWE fans out to purchase the game.

Another thing that THQ have done with the game, instead of trying to turn it into a simulator like Smackdown Vs RAW it will have a more arcade feel to it. The character models are over the top, it’s bright, it’s colourful and from what I have read it sounds as if veteran gamers can go very in depth with the title but at the same time casual gamers can pick up and play easily. The moves are exagerated with the wrestlers flying up in the air whilst doing the moves, it really does look like a refreshing departure from the yearly Smackdown Vs RAW franchise

Andre The Giant

Friday also saw the launch of the WWE All Stars Facebook game – Fantasy Warfare. At the moment there is one match unlocked, two icons of their respective generation; Hulk Hogan Vs John Cena. A nice video plays combining real footage and gameplay footage talking up both men you then get to choose who you think would win in a match. The match up then starts using WWE All Stars game footage and at certain times you get to choose some moves for either of the characters to pull off. When the match has ended you are encouraged to share your choice with your Facebook Friends. Another incentive to share is that you will be entered into a prize draw to win a trip to Wrestlemania 27 in April in Atlanta, Georgia which, for any wrestling fan is a huge deal. Sharing also helps unlocks new matches to play and more game footage to watch.

In my opinion it’s a great use of Facebook to promote the product although my only issue with it is that the wall posts are quite wordy and could end up annoying some friends who see it on their news feed.

I urge you to have a look at the Facebook game, wrestling fan or not, gamer or not. See what you think. Is this a good use of Facebook to promote a game? If you were a wrestling fan back in the day would this tempt you in to purchase the game?

WWE All Stars - Fantasy Warfare

For more information on WWE All Stars go to the website, or follow some of the THQ guys on Twitter @THQ_Tank , @WWEgames , @stephensonmc

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